Microsoft — SXSW

Weapon7 ︎ London
Microsoft wanted us to make an interactive art piece using their tablets at SXSW to talk about connectivity.

I can’t remember the name now, but its nickname was ‘awesome free trip to Texas’.

We turned each tablet into a planet with its own gravity field and set of asteroids. The asteroids would naturally float around, get caught in a gravity field, and change direction.

People could also interact with the planets, changing their gravitational pull, and flick asteroids across our little solar system. We turned people into Gods on a cosmic scale while they drank Cosmo’s.

We also got to stay at Microsoft’s 5* hotel and enjoyed the omlette bar every morning while our ECD and CEO stayed in a motel and ate out of a vending machine every morning hahahaha.

Digital
Experiential