Royal Enfield / Built By The Himalayas

When the brief says 'must be shot in the Himalayas' you know you're onto something special.

9 months and many altitude sickness tablets in the making, the first of our Royal Enfield Himalayan campaign is finally out. Shot by the incredible Achille Mauri.

Whatever you expect a journey across the Himalayas to be like, it will always be different. That place is unpredictability manifest. A truth we all experienced on the shoot.

This whole project was such a brilliant push from the entire team at Droga5 it has been awe inspiring to witness. So happy we got the merch out too it looks killer.